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Read This If You Befriend Your Team Members on Facebook

4 Apr

Social networking is a wonderful tool to build your business, but should direct sales leaders befriend their team members?

I recently heard a self- proclaimed direct sales expert encourage managers and directors to be friends with their team members on Facebook. She said that way you can get to know what is going on in the lives of your downline.  Some may wholeheartedly agree with this. Yet perhaps there is another way to look at this.

With regard to being offline – for those who work outside the home, are you good friends with your boss? What about your boss’s boss?  Does your boss regularly share photos of grandpa’s birthday party or of himself at the ballgame while enjoying some adult beverages? Does your boss start your weekly staff meetings by sharing her frustrations, her personal highs and lows?  Perhaps for some of you, this is true.  Though for most others, you do not socialize with the boss on your off time.

Some will be quick to defend that direct sales works differently than a “real job.”  That is a sad statement that partly contributes to the maligned reputation that if you have a direct selling business you don’t have a real job. For those who run their business like a business, then direct sales absolutely is a real job.

Still others reading this are saying that being a direct sales leader is not the same as being a boss.  No arguments there. If you are an independent consultant, you are not an employee; so technically you are correct – there is no boss and employee relationship. Notwithstanding, if you are a manager or director within the company or within your downline, you still should behave like a boss and set a good leadership example.

Back to your personal Facebook page: is it a good idea to befriend downline members on your personal Facebook page?

Some say Yes, it is a good idea. Their reasoning is that you’re all one big happy family and you want to share your life with the ‘sisters’ on your team and you want them to get to know you better.  You believe that you may be their manager but you’re a person first and they should get to see the good, the bad and the ugly about you.  Everyone on your team is a new friend and you’re just like blood relatives. You may also believe that you should know everything that they’re up to or that you want them to see how you market your business. You think befriending your team members is a fabulous idea.

Others say No way, it’s a terrible idea. If you’re truly running your business like a business, and if you are a manager or director, especially if you have a large downline, then you need to be able to have some time to yourself. Otherwise, if you’re on Facebook, and if you opt to befriend your downline, they can hit you up on chat and distract you from what you were doing while you are ‘on your own time.’ Your activity and status updates will also be scrutinized. You may work 12 hours a day on your business, but also post a couple different status updates a day, or share a YouTube or play a game – and suddenly there will be downline members that take those actions and assume you’re sitting on Facebook all day while they’re out working their tail off so you can earn a bag of money off of them.  Or you may be frustrated with an idiot driver or store clerk and want to let off steam. Suddenly, some of your downline will find cause to accuse you of being two-faced; all nicey-nice with them and a totally different person on Facebook.  Do you really want to have your every action scrutinized that closely?

There isn’t a right answer here, other than what is right for you and your situation. It’s just wise to consider both sides of the Facebook debate before you opt to befriend your downline. If you already accepted friends with many of your team and are now having second thoughts, perhaps it’s a good time to start a separate FB page just for your business. Then alert your friends that you’re moving your business type activity to the other page. When you delete them as friends, they’ll still have access to you on the work site.

The choice is yours; so choose wisely. I would love to read your comments on this.



Join Home Party Divas today for coaching, support, advertising and support for only $19.97 a month.

Debbie Shulman, Owner of Home Party Divas is a mom of 4 and a happy wife in a happy life. Lives in Florida. She loves direct sales and feels it is the best way to own a business without a large investment.


Video Genius Bar

6 Jan

Ready to amp up your 2014???

Are you tired of all those telesummits that have 15-20 speakers for an hour each? That is 15 or 20 hours of time you need to set aside to learn what you need to and that is overwhelming.


Jen Fitzgerald of The Client Angel and Chelsey Marie of Be Your Branding are changing things up and making your life easier but still getting you a ton of training from experts to get your 2014 off to a HUGE jumpstart.

I am thrilled to be part of the Video Genius Bar that will be bringing you some amazing experts for just $27. It is called The Video Genius Bar…consider it the al la carte of training. You get 20 videos up front on one page so you can pick and choose which you want to learn from at your own pace when you need it. And…best of all, you have life-time access so you can go back and relook at them when you need a jolt for your biz.

Each expert has done a 10 minute video packed with tips just for you as well as a PDF document that summarizes what they are teaching you so you can print it out and take notes on it.

This is 200 minutes of training…no fluff, just straight to the guts of what you need to know. That is a little over 3 hours….not 20 hours of training…all for just $27!

When you invest your time and energy, you want a return on that….right? Well…20 experts teaching you on multiple areas of your life and business is sure to help you get your business off to the jumpstart you need to make 2014 the best year ever!

To put this into perspective…$27 is less than a tank of gas or a dinner out with friends. You can’t change your business or life with either of those but you can with The Video Genius Bar!


Here are the speakers and a snippet of what you will learn from each of them…including me:

Jen Fitzgerald – How To Get Crazy Customer Love

Chelsey Marie – 5 Factors of a Daringly Successful Brand

Melanie Parker – 4 Tips To Never Run Out Of Bookings

Deb Bixler – How To Qualify Leads At Vendor Events

Sarah Robbins – Demystifying the Big Build

Lyndsey Baigent – Understanding Your Natural Gifts and Talents

Lynn Bardowski – More Customers in 90 Days

Natalie Hjelsvold – Mastering the Mom Entrepreneur

Kelly Paull – “So, You Want to be Timeline Famous? How to get your posts to show up and your fans craving MORE!

Teresa Garrison – Tools For Team Building

The Tag Team – Top 10 Mistakes Reps Make While Partying on Facebook

Kendra Kershner – The Best DIY Photography Tips

Nancy Goyla – 90 Days to Completely Transform Your Business

Elisa Bennett – 12 Day Detox

Tara Starling – Powerful Beauty to Bank On! The 3 essential components to creating your own personal brand of beauty that will instantly upgrade your credibility as an expert, make you stand out unforgettably from the pack, and automatically draw ideal clients to you!

Marla Mac – How To Get Rid Of Debt and Keep More Money

Desiree Wolfe – How to Use PR To Grow Your Small Business

Keri Murphy – Video Secrets Revealed

Delilah Taylor – Is Your Love Boat Sinking?

Julie Anne Jones – Get in the Zone and Get Your Office Organized!

There is also a BONUS Training by Deb Shulman of Home Party Divas titled “Pitch Parties – What Are They and Why You Need Them For Your Business To Thrive”.

This video series is unbelievable and what you will learn will astound you!

Check this out now!

I know this is going to make your 2014 amazing and for only $27!!!

Go get your Video Genius Bar today…you can thank me later when you have changed your life and your business 🙂

Click here now

Debbie Shulman

Time for a Digital Vacation

2 Jan

I love a New Year. It is a scheduled time for me to review & reflect on the previous year. I made a list this time of goals I want to achieve this year. However, any day of the year can be a New Year. A new start. The holiday break allowed me to limit my “digital” world. I was able to focus on me, my family, and my goals. I felt I was on a Digital Vacation. It was really nice.

During this time, I was able to make business enhancements and connect with my OWN thoughts. I felt less confused with some of my decisions. I feel more motivated and inspired. I was able to connect with other leaders.

So if you do not already, I suggest taking a digital vacation. Shut of your devices for the day and truly rest with your own mind and goals. I would love to hear how it works for you.





Debbie Shulman